如果说好的创意能生产，那么世界上有哪个工厂掌握了这个“独门秘诀”？或者事实上，生产一个好的创意其实没有想象中那么困难，我们缺少的是，怎样在茫茫多的创意中，发现适合的那一个，让它落地生根。如何掌握这种的能力？
If there were a way whereby ideas can be mass produced, then the question is this: which factory in the world has mastered this “secret formula”? Or perhaps, creating and producing a good idea is really, not as difficult as it sounds. What we lack, is the knowhow in finding the right idea amongst a multitude of ideas and bring it to life. How then do we master this ability?
